“Ein gut riechender Club – magic!”
TOHUWABOHU //
Location: Prime Club, Vienna
B.visible live | Felix the Houserat | Roman Rauch | Nick Hanzo // 05.01.2018
7 Citizens x WillFling x Kido Soon | Roman Rauch (Life is for Living / Manifest) | Nick Hanzo (Happening) | Frisör Pop UP by SaLon NINA SAN // 02.02.2018
Dancefloor aroma energizing_by Paul Divjak (Saint Charles Vienna, Berlin)
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The idea was to develop an advanced room diffusing edition of my fragrance EAU MAJESTY (Saint Charles, Vienna) for the Neue Galerie, New York.
During the exhibition FRANZ XAVER MESSERSCHMIDT 1736-1783: FROM NEOCLASSICISM TO EXPRESSIONISM the whole museum was supposed to be smelling like a blossoming Royal Orangerie …
Jerusalem – Mahane Jehuda Market
Smellscape / scent installation, 2015
Garden of the Jewish Museum, Hohenems
(In cooperation with the On-Site Art Festival)
With his smellscape Paul Divjak is stepping into an olfactory dialogue with the current exhibition at the Jewish Museum: „A Streetcar Named Desired“, which takes the visitors on a reflective journey through Jerusalem by following the route of tram number 1, crossing and connecting the various „Jerusalems“.
In „L´année dernière à Jersualem“ the artist is describing a stroll through the city of Jerusalem. Subjective memories concerning the sense of smell enfold a assiciative and symbolic bouquet of the Holy city, center of three religions. Such evoking the aura of the very place of different cultures.
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“Diffusing Molecules #3″, preparation work
Scent design for the traditional Christmas Market at Schloß Schönbrunn, Vienna – Winter 2013. [Client: MTS Marketing Tourismus Synergie Wien GmbH]
In cooperation with Elke Kies from MagicBox we composed subtile resinous fir tree notes and exclusive orange and herbal blends. And provided the client with three custom-built scent beaming units in order to create extraordinary olfactory experiences for the visitors of the market.
Imagine: a romantic winter night, a slight breeze, and a smelly smell. All organic. – Just a senusal surplus. No manipulation intended.
“Diffusing Terpenes” © Paul Divjak / Bildrecht
“Diffusing Terpenes: The Effects of Forest Bathing” (Scent installation at the occasion of: “durchforsten”, KMH – küefermartishuus / Liechtenstein, 27.5 – 18.12. 2022)
Studies have shown the significant physiological effect forest atmosphere can have on humans. This circumstance has lead to the so-called trend of “forest bathing” (Shinrin Yoku). Scientists assume that the effects are achieved by breathing in the forest atmosphere, which contains various phytochemicals produced mainly by trees. So far, many terpenes prevalent in forest air have been found to have strong biological activities; their possible antiviral, antibacterial, antitumourigenic or neuroprotective effects have been demonstrated. Although research is increasingly focusing on the potential impacts, scientific data and evidence as well as the understanding of the potential and possible uses of terpenes are still lacking in many cases. — mehr —
